MSN: How modern travelers are finding a better way to plan vacations​​​​‌‍​‍​‍‌‍‌​‍‌‍‍‌‌‍‌‌‍‍‌‌‍‍​‍​‍​‍‍​‍​‍‌​‌‍​‌‌‍‍‌‍‍‌‌‌​‌‍‌​‍‍‌‍‍‌‌‍​‍​‍​‍​​‍​‍‌‍‍​‌​‍‌‍‌‌‌‍‌‍​‍​‍​‍‍​‍​‍​‍‌​‌‌​‌‌‌‌‍‌​‌‍‍‌‌‍​‍‌‍‍‌‌‍‍‌‌​‌‍‌‌‌‍‍‌‌​​‍‌‍‌‌‌‍‌​‌‍‍‌‌‌​​‍‌‍‌‌‍‌‍‌​‌‍‌‌​‌‌​​‌​‍‌‍‌‌‌​‌‍‌‌‌‍‍‌‌​‌‍​‌‌‌​‌‍‍‌‌‍‌‍‍​‍‌‍‍‌‌‍‌​​‌​​‌​​​‌‌‍‌‍​‌​​‌​​‍​‌​‍‌​​​‌​‌‍​‍​​​‍‌​‌​‌‍‌‍​​‍‌‍​‍​‍‌​‍​‌‍​‌‌‍‌​‌‍​‍​‍‌‌‍‌‌​‍​‌‍​​​‌​‌‍​​‌​​​​‍​​‍​‌‍‌‍​​‌‌‍‌​​‍‌‌​‌‍‌‌​​‌‍‌‌​‌‌​​‌‍‌​‌‌​​‍‌​​‌‍​‌‌‌​‌‍‍​​‌‌‌​‌‍‍‌‌‌​‌‍​‌‍‌‌​‌‍​‍‌‍​‌‌​‌‍‌‌‌‌‌‌‌​‍‌‍​​‌​‍‌‌​​‍‌​‌‍‌​‌‌​‌‌‌‌‍‌​‌‍‍‌‌‍​‍‌‍‌‍‍‌‌‍‌​​‌​​‌​​​‌‌‍‌‍​‌​​‌​​‍​‌​‍‌​​​‌​‌‍​‍​​​‍‌​‌​‌‍‌‍​​‍‌‍​‍​‍‌​‍​‌‍​‌‌‍‌​‌‍​‍​‍‌‌‍‌‌​‍​‌‍​​​‌​‌‍​​‌​​​​‍​​‍​‌‍‌‍​​‌‌‍‌​​‍‌‍‌‌​‌‍‌‌​​‌‍‌‌​‌‌​​‌‍‌​‌‌​​‍‌‍‌​​‌‍​‌‌‌​‌‍‍​​‌‌‌​‌‍‍‌‌‌​‌‍​‌‍‌‌​‍‌‍‌​​‌‍‌‌‌​‍‌​‌​​‌‍‌‌‌‍​‌‌​‌‍‍‌‌‌‍‌‍‌‌​‌‌​​‌‌‌‌‍​‍‌‍​‌‍‍‌‌​‌‍‍​‌‍‌‌‌‍‌​​‍​‍‌‌

Eric Goldreyer, CEO of Savvy and 30-plus-year travel and hospitality industry veteran, was quoted in a recent piece on common vacation booking mistakes. Eric weighed in on the hidden costs and friction that come with booking through online travel agencies, noting that OTAs act as intermediaries that can slow communication and complicate cancellations or issue resolution, and that nightly rates rarely reflect what travelers actually pay once platform fees, taxes, and service charges are added in.​​​​‌‍​‍​‍‌‍‌​‍‌‍‍‌‌‍‌‌‍‍‌‌‍‍​‍​‍​‍‍​‍​‍‌​‌‍​‌‌‍‍‌‍‍‌‌‌​‌‍‌​‍‍‌‍‍‌‌‍​‍​‍​‍​​‍​‍‌‍‍​‌​‍‌‍‌‌‌‍‌‍​‍​‍​‍‍​‍​‍​‍‌​‌‌​‌‌‌‌‍‌​‌‍‍‌‌‍​‍‌‍‍‌‌‍‍‌‌​‌‍‌‌‌‍‍‌‌​​‍‌‍‌‌‌‍‌​‌‍‍‌‌‌​​‍‌‍‌‌‍‌‍‌​‌‍‌‌​‌‌​​‌​‍‌‍‌‌‌​‌‍‌‌‌‍‍‌‌​‌‍​‌‌‌​‌‍‍‌‌‍‌‍‍​‍‌‍‍‌‌‍‌​​‌​​​​​‌‌‍‌‌​​​​‍​​‌​​‌​‌‌​‍‌​‍‌‌‍‌‌‌‍‌‌​​‍​‍‌​‌​‌‍​​‌‌‌‍​​‍‌‌‍​‍‌‍‌‌​‌​​​‍‌‌‍‌‍​‌‍‌‍​‍‌‍​‌‍‌‍​​​‌‍‌‍‌‌​‌​‌‍‌‌‌‍‌​​‍​​‍‌‌​‌‍‌‌​​‌‍‌‌​‌‌​​‌‍‌​‌‌​​‍‌​​‌‍​‌‌‌​‌‍‍​​‌‌‍‌‌‌‍​‌‍​‌‍‌‌‌​‍‌​​‌‌​​‌‍​‍‌‍​‌‌​‌‍‌‌‌‌‌‌‌​‍‌‍​​‌​‍‌‌​​‍‌​‌‍‌​‌‌​‌‌‌‌‍‌​‌‍‍‌‌‍​‍‌‍‌‍‍‌‌‍‌​​‌​​​​​‌‌‍‌‌​​​​‍​​‌​​‌​‌‌​‍‌​‍‌‌‍‌‌‌‍‌‌​​‍​‍‌​‌​‌‍​​‌‌‌‍​​‍‌‌‍​‍‌‍‌‌​‌​​​‍‌‌‍‌‍​‌‍‌‍​‍‌‍​‌‍‌‍​​​‌‍‌‍‌‌​‌​‌‍‌‌‌‍‌​​‍​​‍‌‍‌‌​‌‍‌‌​​‌‍‌‌​‌‌​​‌‍‌​‌‌​​‍‌‍‌​​‌‍​‌‌‌​‌‍‍​​‌‌‍‌‌‌‍​‌‍​‌‍‌‌‌​‍‌​​‌‌​​‍‌‍‌​​‌‍‌‌‌​‍‌​‌​​‌‍‌‌‌‍​‌‌​‌‍‍‌‌‌‍‌‍‌‌​‌‌​​‌‌‌‌‍​‍‌‍​‌‍‍‌‌​‌‍‍​‌‍‌‌‌‍‌​​‍​‍‌‌

Yahoo Finance reports that a new Savvy survey of more than 1,000 U.S. travelers found 77 percent plan to take a leisure trip this summer, even as rising accommodation costs reshape how they book. Nearly half expect to spend more on lodging in 2026 than they did last year. The response: travelers are booking earlier, comparing prices more carefully, and going direct. CEO Eric Goldreyer put it plainly. "When a family saves three or four hundred dollars on a booking, that's real money. Another night, something they almost skipped, a meal they'll talk about for years. That's the whole point of Savvy."​​​​‌‍​‍​‍‌‍‌​‍‌‍‍‌‌‍‌‌‍‍‌‌‍‍​‍​‍​‍‍​‍​‍‌​‌‍​‌‌‍‍‌‍‍‌‌‌​‌‍‌​‍‍‌‍‍‌‌‍​‍​‍​‍​​‍​‍‌‍‍​‌​‍‌‍‌‌‌‍‌‍​‍​‍​‍‍​‍​‍​‍‌​‌‌​‌‌‌‌‍‌​‌‍‍‌‌‍​‍‌‍‍‌‌‍‍‌‌​‌‍‌‌‌‍‍‌‌​​‍‌‍‌‌‌‍‌​‌‍‍‌‌‌​​‍‌‍‌‌‍‌‍‌​‌‍‌‌​‌‌​​‌​‍‌‍‌‌‌​‌‍‌‌‌‍‍‌‌​‌‍​‌‌‌​‌‍‍‌‌‍‌‍‍​‍‌‍‍‌‌‍‌​​‌‌‍‌‌​‌​​‍​‍​​​‌​‌​​‌​‌​‍‌‌‍‌‍​‌​‍​‌‍​‍​‍‌​‌​‌‍​​​​‍‌​‍‌​‍‌​‍‌‌‍​‌​‌​‍‌​‍‌‌‍‌‌​‌​‍‌​‍​‌‍​‍‌‍​‌‍‌​‌‍​‍​‌​‌​‌​​‍‌‌​‌‍‌‌​​‌‍‌‌​‌‌​​‌‍‌​‌‌​​‍‌​​‌‍​‌‌‌​‌‍‍​​‌‌‍‌‌‌‍​‌‍​‌‍‌‌‌​‍‌​​‌‌​​‌‍​‍‌‍​‌‌​‌‍‌‌‌‌‌‌‌​‍‌‍​​‌​‍‌‌​​‍‌​‌‍‌​‌‌​‌‌‌‌‍‌​‌‍‍‌‌‍​‍‌‍‌‍‍‌‌‍‌​​‌‌‍‌‌​‌​​‍​‍​​​‌​‌​​‌​‌​‍‌‌‍‌‍​‌​‍​‌‍​‍​‍‌​‌​‌‍​​​​‍‌​‍‌​‍‌​‍‌‌‍​‌​‌​‍‌​‍‌‌‍‌‌​‌​‍‌​‍​‌‍​‍‌‍​‌‍‌​‌‍​‍​‌​‌​‌​​‍‌‍‌‌​‌‍‌‌​​‌‍‌‌​‌‌​​‌‍‌​‌‌​​‍‌‍‌​​‌‍​‌‌‌​‌‍‍​​‌‌‍‌‌‌‍​‌‍​‌‍‌‌‌​‍‌​​‌‌​​‍‌‍‌​​‌‍‌‌‌​‍‌​‌​​‌‍‌‌‌‍​‌‌​‌‍‍‌‌‌‍‌‍‌‌​‌‌​​‌‌‌‌‍​‍‌‍​‌‍‍‌‌​‌‍‍​‌‍‌‌‌‍‌​​‍​‍‌‌

Woman's World identifies direct booking and pricing transparency as the defining travel trends of 2026, and Savvy is named as the platform leading the shift. As hidden fees and platform markups continue to frustrate travelers, more people are skipping traditional booking sites and going straight to professional property managers. Savvy is built for exactly that: verified hosts, clear pricing, and no platform markup at checkout.​​​​‌‍​‍​‍‌‍‌​‍‌‍‍‌‌‍‌‌‍‍‌‌‍‍​‍​‍​‍‍​‍​‍‌​‌‍​‌‌‍‍‌‍‍‌‌‌​‌‍‌​‍‍‌‍‍‌‌‍​‍​‍​‍​​‍​‍‌‍‍​‌​‍‌‍‌‌‌‍‌‍​‍​‍​‍‍​‍​‍​‍‌​‌‌​‌‌‌‌‍‌​‌‍‍‌‌‍​‍‌‍‍‌‌‍‍‌‌​‌‍‌‌‌‍‍‌‌​​‍‌‍‌‌‌‍‌​‌‍‍‌‌‌​​‍‌‍‌‌‍‌‍‌​‌‍‌‌​‌‌​​‌​‍‌‍‌‌‌​‌‍‌‌‌‍‍‌‌​‌‍​‌‌‌​‌‍‍‌‌‍‌‍‍​‍‌‍‍‌‌‍‌​​‌​‍‌​‌‌‍‌​​​​​​‍​​‌​‍‌​‍​​‍‌​​​​​​​‌‍‌‍‌‍​‍‌​‌​​​‌‌‍‌‍​​‌​‍‌‌‍​‍‌‍​​‍​​‌​​‍‌​​‌​‍​‌‍​‌​‌​‍‌​‌‍​‌​​‌‍​‌‌‌‍​‌​‌​​‍‌​‍‌‌​‌‍‌‌​​‌‍‌‌​‌‌​​‌‍‌​‌‌​​‍‌​​‌‍​‌‌‌​‌‍‍​​‌‌‍‌‌‌‍​‌‍​‌‍‌‌‌​‍‌​​‌‌​​‌‍​‍‌‍​‌‌​‌‍‌‌‌‌‌‌‌​‍‌‍​​‌​‍‌‌​​‍‌​‌‍‌​‌‌​‌‌‌‌‍‌​‌‍‍‌‌‍​‍‌‍‌‍‍‌‌‍‌​​‌​‍‌​‌‌‍‌​​​​​​‍​​‌​‍‌​‍​​‍‌​​​​​​​‌‍‌‍‌‍​‍‌​‌​​​‌‌‍‌‍​​‌​‍‌‌‍​‍‌‍​​‍​​‌​​‍‌​​‌​‍​‌‍​‌​‌​‍‌​‌‍​‌​​‌‍​‌‌‌‍​‌​‌​​‍‌​‍‌‍‌‌​‌‍‌‌​​‌‍‌‌​‌‌​​‌‍‌​‌‌​​‍‌‍‌​​‌‍​‌‌‌​‌‍‍​​‌‌‍‌‌‌‍​‌‍​‌‍‌‌‌​‍‌​​‌‌​​‍‌‍‌​​‌‍‌‌‌​‍‌​‌​​‌‍‌‌‌‍​‌‌​‌‍‍‌‌‌‍‌‍‌‌​‌‌​​‌‌‌‌‍​‍‌‍​‌‍‍‌‌​‌‍‍​‌‍‌‌‌‍‌​​‍​‍‌‌